CITI’S MANAGING DIRECTOR ARVIND PURUSHOTHAM DISCUSSES PERSADO
See why Citi Ventures invested in Cognitive Content and how Persado is helping Citi change the way they engage with customers.
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Persado’s cognitive content platform generates language that inspires action.
Powered by cognitive computing technologies, the platform eliminates the random process behind traditional message development.
Persado arms organizations and individuals with “smart content” that maximizes engagement with any audience, for every touchpoint, at scale, while delivering unique insight into the specific triggers that drive action.