In a joint initiative, NFL football player John Urschel and Cognitive Content pioneer Persado, have set out to educate marketers on the application of mathematics within modern marketing.
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Persado’s cognitive content platform generates language that inspires action.
Powered by cognitive computing technologies, the platform eliminates the random process behind traditional message development.
Persado arms organizations and individuals with “smart content” that maximizes engagement with any audience, for every touchpoint, at scale, while delivering unique insight into the specific triggers that drive action.